LET’S WORK TOGETHER!
Mercedes started her career as a journalist and producer for the New York Post, El Diario and WNBC-TV. With more than 10 years in Communications, she’s handled consumer and government public relations and influencer marketing on lifestyle, education, travel, and food and beverage accounts. Her experience includes in-house and agency PR, and independent consulting. Previous clients: Aruba Tourism Authority, Baruch College, Bronx Borough President’s Office, CETYS University, Michaels Stores, McDonalds, Pearson, Tajin, and Virgin Voyages. Note: Consulting services run separately from editorial and television work.
Public Relations Efforts
- Media audits and media Lists
- Advisories and press releases
- Influencer marketing
- Pitching and booking (consumer, business, Hispanic)
Previous clients include: Nivea (advertorial), CoverGirl (advertorials and microsite), Olay (advertorials), Panasonic Beauty (branded syndicated article).
- Content ideation
- Branded blog posts
- Sponsored articles and social media posts
- Messaging and scripts for talent